As Distributor for the Balearic Islands from their Cala d’Or, Mallorca base and Essex Marina head office in the UK, the Boats.co.uk teams will operate as Fairline Cala d’Or and Fairline East Coast (UK) providing sales and aftercare from both locations.
In Mallorca, Boats.co.uk will work in collaboration with Fairline’s existing dealers in Menorca, South Mallorca and Ibiza who together offer a cohesive and unrivalled sales and aftersales operation across the islands.
A family-owned business with over 50 years’ experience in boat sales and repairs, Boats.co.uk is one of the UK’s largest boat sales centres. Most recently representing Princess Yachts, Boats.co.uk was previously a successful Fairline dealer for 12 years up to 2015.
James Barke, Managing Director at Boats.co.uk, comments, “It is great to be back working with the team at Fairline again. We share the same vision, to provide the very best boating experience, and with our highly skilled team we can offer our clients both outstanding yachts and a first-class after-sales service. Fairline has a host of exciting new product launches in the pipeline and, having sold a large number Fairline yachts previously, we know our customers have a great affinity with the brand. We’re looking forward to presenting Fairline to our clients across the East Coast of the UK and the Balearics, where there are more Fairlines per square kilometre than anywhere else in the world.”
Fairline Sales Director, James Powell, adds, “Boats.co.uk have an unrivalled reputation and years of Fairline experience so we are very pleased to welcome them back to the Fairline family. The appointment of Boats.co.uk is a clear demonstration of our continued focus on strengthening our dealer network in key yachting destinations around the world. We look forward to working with James, Nick and their teams to deliver the outstanding Fairline experience our clients expect.”